Social Selling at the Tipping Point
July 25, 2017
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Episode Description
The buzz: “79% of sales people that use social media outsell their peers” [Forbes]. Social selling is at a tipping point, “that magic moment when an idea, trend, or social behavior crosses a threshold, tips, spreads like wildfire” (Malcolm Gladwell). It is impacting how sales and marketing teams collaborate, do business and engage customers. But as the supporting technology constantly changes, do the behaviors of great Social Sellers need to change, too? The experts speak. Bernie Borges, Vengreso: “When something is important enough, you do it even if the odds are not in your favor” (E. Musk). Brynne Tillman, Vengreso: “Become the person who would attract the results you seek” (J. Cathcart). Mario Martinez Jr., Vengreso: “If everyone is thinking alike, then somebody isn't thinking” (G.S. Patton Jr.). Kirsten Boileau, SAP: “There is no substitute for innovation. Original, revolutionary ideas will always rise to the top” (R. Branson). Join us for Social Selling at the Tipping Point.
Changing the Game with Digital Engagement, Presented by SAP
Tuesday at 7 AM Pacific Time/10 AM Eastern Time on VoiceAmerica Business Channel
Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.
Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on Digital Engagement. We’ll explore the fundamental changes that digital transformation is having on the marketing and sales professions. Our panelists will discuss the implications on the buyer journey, how Digital Engagement impacts an organization in terms of alignment, accountability, and business outcomes, as well as how Digital Engagement changes the dynamic between buyer and seller.
Learn how you can become the savvy leader who takes your company across the finish line as you look ahead to the next wave of business innovation. Changing the Game with Digital Engagement, presented by SAP, broadcasts live on the VoiceAmerica Business Channel.
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