Social Selling Success: Getting Your Company on the Bandwagon
September 26, 2017
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Episode Description
The buzz: “Widespread Social Selling adoption in companies remains a challenge...why aren’t more companies taking Social Selling seriously?” (SPI) Building a successful corporate Social Selling program beyond LinkedIn can be complex, especially if it requires a company-wide cultural change. First, getting your executive and managerial support and branding can be a challenge if they don’t get the concept of Social Selling ROI. Your next hurdle: rolling out and scaling a training curriculum to make Social Selling every employee’s role. Then you’ll need enablement initiatives to drive motivation and program expansion. Is it worth all this effort? Yes! The experts speak. Amar Sheth, Sales for Life: “Everything you want is a dream away We are legends, every day” (Coldplay). Perry van Beek, Social.ONE: “Screw It Let’s Do It." (Sir Richard Branson). Kirsten Boileau, SAP: “Change before you have to” (Jack Welch). Join us for Social Selling Success: Getting Your Company on the Bandwagon.
Changing the Game with Digital Engagement, Presented by SAP
Tuesday at 7 AM Pacific Time/10 AM Eastern Time on VoiceAmerica Business Channel
Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.
Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on Digital Engagement. We’ll explore the fundamental changes that digital transformation is having on the marketing and sales professions. Our panelists will discuss the implications on the buyer journey, how Digital Engagement impacts an organization in terms of alignment, accountability, and business outcomes, as well as how Digital Engagement changes the dynamic between buyer and seller.
Learn how you can become the savvy leader who takes your company across the finish line as you look ahead to the next wave of business innovation. Changing the Game with Digital Engagement, presented by SAP, broadcasts live on the VoiceAmerica Business Channel.
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