Retail Reality Check: Secrets to Engaging Customers
April 19, 2018
Hosted by Bonnie D. Graham
[Download MP3] [itunes] [Bookmark Episode]
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Episode Description
The buzz: “Warren Buffett just confirmed the death of retail as we know it.” (BusinessInsider.com 050817) Retailers: Recent headlines are spreading fears about the role of Artificial Intelligence in retail plus aggressive digital marketplaces disrupting traditional retailers’ livelihoods. What to do? Three insiders from premier fashion and retail companies in various industries will sort through the racks of rumor, fluff and myth to set the record straight and share insights on what the future of customer engagement will look like. The experts speak. John McCoy, SAP Hybris: “Panta Rhei – Everything flows. Change alone is unchanging” (Heraclitus). April Tomlin, SAP Hybris: “If you ever find yourself in the wrong story, leave” (Mo Willems, Goldilocks and the Three Dinosaurs). Tom Otten, SAP Hybris: “Life moves pretty fast. If you don’t stop and look around once in awhile, you could miss it” (Ferris Bueller). Join us for Retail Reality Check: Secrets to Engaging Customers.
Changing the Game in Consumer Industries, Presented by SAP
Archives Available on VoiceAmerica Business Channel
Competition, consumer engagement and operational effectiveness are fundamentally changing at an accelerated pace in Consumer Industries. New competitors are redefining the landscape and consumers expect exceptional brand experiences, every time, via agile process that balance consumer needs with a company’s cost-to-serve. Personalized consumer experiences are paramount: they must be relevant, simple, seamless and secure. Retail, Wholesale Distribution, Life Sciences and Consumer Products companies must run, grow, connect, and transform in a digital world to engage customers and patients across their journey.
Bonnie D. Graham
Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”
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