Social Sellers Playbooks: Top 5 Do's and Don't Do's
May 29, 2018
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Episode Description
The buzz: “In the old days, sellers would bring their Rolodex from company to company–now they bring their LinkedIn network” (@RobBois). Top salespeople have mastered how to use social networks to grow revenue potential, exceed quota, prospect efficiently, and maintain a robust pipeline. How? They play by each social network’s etiquette rules, know what customers want to see, how and when they want to see it, and know their own social media goals. Our panel will share Top 5 Guidelines to help you write your Social Selling Playbook. The experts speak. Joanne Black, No More Cold Calling: “My grandmother started walking five miles a day when she was sixty. She's ninety-seven now, and we don't know where the hell she is” (Ellen DeGeneres). Lori Richardson, Score More Sales: “Love or Fear. The decision defines you” (Oprah Winfrey). Michael LaBate, SAP: “By failing to prepare, you are preparing to fail” (Benjamin Franklin). Join us for Social Sellers Playbook: Top 5 Do’s and Don’t Do’s.
Changing the Game with Digital Engagement, Presented by SAP
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Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.
Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on Digital Engagement. We’ll explore the fundamental changes that digital transformation is having on the marketing and sales professions. Our panelists will discuss the implications on the buyer journey, how Digital Engagement impacts an organization in terms of alignment, accountability, and business outcomes, as well as how Digital Engagement changes the dynamic between buyer and seller.
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