Mining For Golden Nuggets: LinkedIn for Digital Selling
June 11, 2019
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Episode Description
The buzz: “Active participation on LinkedIn is the best way to say, 'Look at me!' without saying 'Look at me!” (Bobby Darnel). Believe it! 42% of LinkedIn members access it multiple times daily or weekly. 74% of B2B buyers use LinkedIn for purchasing decisions and social proof. 79% of B2B marketers view LinkedIn as the most effective marketing channel. 91% of executives rate LinkedIn #1 for professional content. Hubspot reports LinkedIn is 277% better for B2B lead-gen than Facebook and Twitter. Ok. But how to get the best results from LinkedIn? The experts speak. Mic Adam, Vanguard Leadership: "The way to get started is to quit talking and begin doing" (Walt Disney). Loic Simon, #SocialSellingForum: “Practice isn't the thing you do once you're good. It's the thing you do that makes you good” (Malcolm Gladwell). Phil Lurie, SAP: "I still don't know what I was waiting for And my time was running wild…" (David Bowie). Join us for Mining Golden Nuggets: LinkedIn for Digital Selling.
Changing the Game with Digital Engagement, Presented by SAP
Tuesday at 7 AM Pacific Time/10 AM Eastern Time on VoiceAmerica Business Channel
Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.
Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on Digital Engagement. We’ll explore the fundamental changes that digital transformation is having on the marketing and sales professions. Our panelists will discuss the implications on the buyer journey, how Digital Engagement impacts an organization in terms of alignment, accountability, and business outcomes, as well as how Digital Engagement changes the dynamic between buyer and seller.
Learn how you can become the savvy leader who takes your company across the finish line as you look ahead to the next wave of business innovation. Changing the Game with Digital Engagement, presented by SAP, broadcasts live on the VoiceAmerica Business Channel.
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