Callye Keen - Stop Paying for Ads on Social Media
May 12, 2022
Hosted by Corey Harris and Julie Traxler
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Episode Description
Defeat the Chaos is a show for all small business owners and aspiring entrepreneurs. Julie and Corey cover the successes and failures of being an entrepreneur. They focus on the importance of differentiating yourself from everyone else. This week Julie and Corey are sharing strong opinions on paid ads on social media. The good, the bad, the ugly. Corey hates social media, but he’s recently started to really understand the power it can have for building a brand and promoting your business. The second half of this week's show features Defeat the Chaos regular guest, product development genius Callye Keen. Callye shares his opinions on paid ads and why there are better ways to make sales and grow your revenue.
Defeat the Chaos
Thursday at 6 AM Pacific Time on VoiceAmerica Business Channel
Defeat the Chaos is a show for all small business owners and aspiring entrepreneurs. Julie and Corey hit on the struggles and advantages of being an entrepreneur, and how to differentiate yourself from everyone else. It’s for anyone who has made the commitment to burn the boats and not look back. Our show provides knowledge and insight into everything that goes into building and running a successful small business. From your first dollar made to the last dollar earned, Defeat the Chaos has you covered. Tune in live every Thursday at 6 AM Pacific Time on the VoiceAmerica Business Channel.
Corey Harris and Julie Traxler
Corey Harris and Julie Traxler co-founded SB PACE, a consulting firm with a passion for Main Street America. Together they co-wrote the best-selling book Seriously? Now What?! A Small Business Guide to Disaster Preparedness, co-host a top-rated business podcast, and have been listed on the Brainz Magazine Global 500 list which recognizes entrepreneurial success, achievements, and dedication to helping others. They have published over 200 blogs and articles helping entrepreneurs, and have released multiple digital courses.
Corey is a process expert, delivering operational improvements through process work to over 100 companies. He’s also an expert at planning, execution, and disaster preparedness. With over 20 years of experience helping business owners achieve success, Corey knows exactly how to guide clients through the essentials of business ownership. Corey completed his undergraduate degree at Virginia Tech and completed his masters at Virginia Commonwealth University.
Julie is a mergers and acquisitions and change management expert, having helped over 75 companies through significant events, including acquisitions and large integrations. With 20 years of experience working as a coach and consultant and holding various leadership positions within Fortune 500 companies, Julie is also an expert at project management, sales, marketing, and branding. Julie went to school at Drexel University, is certified in project and change management, leadership dev, M and A and coaching.
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