The Future of Digital Marketing: Now!
August 22, 2012
Hosted by Bonnie D. Graham
[Download MP3] [itunes] [Bookmark Episode]
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Episode Description
Digital marketing. Your increasingly digitally-smart customers expect more from your website than being able to buy something. They’re demanding a relevant, personalized browsing experience with new product discovery, research, price comparisons and feedback exchange. But if your company is just going through the motions of ecommerce, you’ll lose them fast. Our experts can help you get there. Glenn Conradt: “Companies need to start incorporating contextualized content into the e-commerce experience to leverage the Internet as a dynamic and profitable sales, marketing and service channel.” Scott Liewehr: “Big data is the Lady Gaga of digital marketing – all hype, no substance.” Jamie Anderson: “’eCommerce is DEAD! Long live distributed commerce.’ I love this. I read it from a blog on eConsultancy...Engaging and selling to today’s digitally savvy customer is a lot more challenging than merely having a website and being open for business.” Join us for The Future of Digital Marketing: Now!
Technology Revolution: The Future of Now
Wednesday at 8 AM Pacific/11 AM Eastern Time on VoiceAmerica Business Channel
Technology in many shapes, forms, and devices is already shaping nearly every aspect of your life. How? On your smart phone and tablet with thousands of apps to enhance your work and daily living. On streaming media that lets you watch TV and movies anytime anywhere. On social media where your voice is instantly amplified to reach the world. Think you’ve seen it all? Not! There’s more to come and you’re part of making it happen – right now. Join host Bonnie D. Graham as she speaks with future-focused visionaries on Technology Revolution: The Future of Now, broadcasting live every Wednesday at 8 AM Pacific Time/11 AM Eastern Time, on the Business Channel.
Bonnie D. Graham
Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”
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