Time for Cloud Analytics: Affordable and Easy for SMEs
January 12, 2017
Hosted by Bonnie D. Graham
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Episode Description
The buzz: “The cloud does level the playing field” (Howard Dresner). Analytics used to be too complex and expensive for most small- to medium-size enterprises (SMEs). But times have changed, and the cloud has made these tools much more affordable to deploy and easy to use. With cloud analytics, SME decision makers now have the opportunity to use data and analyses – just like their larger competitors -- to improve and create processes for driving business growth. SMEs: Ready, set, go! The experts speak. Lorraine Maurice, SAP: “It is very sad that nowadays there is so little useless information” (Oscar Wilde). Steve Knapp, Knapp Communications: “Life's a journey not a destination, And I just can't tell just what tomorrow brings” (Aerosmith). Tara Mead, SAP: “Life can only be understood backwards; but it must be lived forwards” (Soren Kierkegaard). Join us for Time for Cloud Analytics: Affordable and Easy for SMEs.
Changing the Game in Revenue Growth, Presented by SAP
Archives Available on VoiceAmerica Business Channel
The digital economy has transformed the way B2B buyers discover, research and purchase products and services. They rely on digital resources for a majority of the buying journey, and they use their mobile devices to access and gather that information. They don’t want or need to deal with a salesperson until the actual purchase decision.
Today’s B2B buyer differs from company to company and from generation to generation. With a multitude of digital and social channels, it’s imperative that your company present itself with the same message, tone, voice and look across all channels to deliver a consistent experience at every touchpoint in the buyer’s journey.
Changing the Game of Revenue Growth brings you thought leaders with expertise across the buyer’s journey so you can proactively connect with buyers on their terms to help you grow revenue and build long-term loyalty.
Changing the Game of Revenue Growth with Game Changers, presented by SAP, on The Business Channel.
Bonnie D. Graham
Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”
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