Radio Episodes
12/3/2019 testing-and-planning-for-continued-revenue-growth

Testing and Planning for Continued Revenue Growth

Changing the Game in Revenue Growth, Presented by SAP
The buzz: “Market like the year you are in!” (Gary Vaynerchuck). The new customer journey is changing, but testing and planning remain key cornerstones for gauging your marketing and sales programs’ health. Each demand-gen program, social media campaign, experiential event is a chance team to test, learn and refine planning for revenue growth. Listen Now

10/1/2019 b2b-revenue-growth-embracing-the-customer-experience

B2B Revenue Growth: Embracing The Customer Experience

Changing the Game in Revenue Growth, Presented by SAP
The buzz: “Business-to-business vendors seem unaware that corporate purchasing decisions are made by human beings….” (sloanreview.mit.edu). In our hyper-engaged digital and mobile business landscapes, customers’ experiences have become a key revenue driver. Listen Now

7/26/2018 bounce-people-and-resiliency

BOUNCE! People and Resiliency

Preparing for the Unexpected
We all experience failure at some point and organizations aren't spared these experiences. What sets some organizations and people apart is their ability to bounce back from adversity and move forward. Listen Now