Allison Gapter
Allison Gapter is currently the vice president of global strategic ecosystem marketing for SAP. At SAP since 2006, Gapter has worked in various partner roles helping SAP grow their channel business to over 18,000 partners globally, responsible for nearly 80% of all of SAP’s customer base. In her current role Gapter is managing large technology partner relationships, such as HPE, Lenovo, Dell, Cisco and others. She is a channel marketing veteran with more than 20 years’ experience in high tech marketing, channel management, and business development. Prior to SAP, Gapter held various channel and business development roles and has managed all aspects of marketing and communications. She is passionate about leading high performing teams, developing talent, and helping partners drive revenue to grow their businesses. Gapter holds a Bachelor of Science from James Madison University, an MBA in Marketing from the University of Colorado, and is a trained and practicing Life Coach.
