Dorothy Creamer
Dorothy Creamer is Research Manager for IDC Research, Hospitality & Travel Digital Transformation Strategies, providing research and advisory services for hotels, casinos, restaurants and travel organizations. Ms. Creamer’s research focuses on how these business segments are transforming and leveraging technology to increase efficiencies, deliver operational benefits and identify new revenue streams. Ms. Creamer’s research reports on effective digital strategies to empower both guests and employees and analysis of areas of opportunity in a fast-evolving and highly competitive segment. Prior to joining IDC, Ms. Creamer was Editor-in-Chief of Hospitality Technology (HT) magazine, where she was the lead analyst and author for HT’s award-winning and bench-marking research reports: Lodging Technology Study, Restaurant Technology Study, Customer Engagement Technology Study, and the Hotel & Restaurant Security Study, which Ms. Creamer launched in 2019.