Video at Lightspeed Thursday, July 21, 2016

Ethan Rasiel has mastered the art of marketing at light speed and he wants to share what he’s learned with you. In the 90s, he was a reporter for a daily newspaper by day, where he learned how to file three stories a day, every day, while saving energy for his second job, hosting an AM radio show at night.

He then began a career in communications, including almost 15 years at Edelman, the world’s largest public relations firm. To survive there, he learned how to manage dozens of clients at once while bringing in new ones, eventually climbing the ladder to the top as General Manager at the firm’s flagship office in New York City. Later, one of Edelman’s top clients, a tiny technology startup you may have heard of called Samsung, hired him to become Communications Director, where he handled over 100 product launches each year and managed five PR agencies.

He left Samsung in 2013 to co-found his own firm, Lightspeed PR. At Lightspeed he and his team continue to hone the art of marketing at light speed, and help clients tell their stories to the world without wasting a moment. Ethan graduated from Syracuse University. He lives in Brooklyn with his wife, who he met at Speed Dating!