Radio Episodes
3/5/2019 the-new-modern-b2b-buyer

The New, Modern B2B Buyer

Changing the Game in Revenue Growth, Presented by SAP
Today’s B2B buyer wears many hats and has many responsibilities. What is your B2B company doing to appeal to this “New, Modern” buyer with their multi-faceted persona? Listen Now

6/16/2016 cloud-nine-and-your-sme-business-ready-set-go

Cloud Nine and Your SME Business: Ready, Set, Go!

Changing the Game in Revenue Growth, Presented by SAP
The buzz: Fly me to the moon (Sinatra song). Cloud computing – once the purview of IT professionals in high tech fields – is now ingrained in our everyday lives via smartphone apps and online storage. Listen Now

6/2/2016 the-digital-path-focus-on-your-buyers-journey

The Digital Path: Focus on Your Buyer's Journey

Changing the Game in Revenue Growth, Presented by SAP
The buzz: Get smart. The buyer’s journey has changed radically in the Digital Economy. From the customer’s own pre-purchase research to the ways they engage with your business, everything has shifted. Listen Now