Rise of the Social Enterprise Whats Up Tuesday, January 14, 2014

Rise of the Social Enterprise Whats Up

January 14, 2014

Hosted by Bonnie D. Graham

[Download MP3] [itunes] [Bookmark Episode]

Guest Information

Michael Miscisin

Alan Lepofsky

Anthony Leaper

Episode Description

Today’s buzz: Getting social. Tell the truth. When it comes to “social status”, is your company a hider or seeker? The experts speak: Michael Miscisin, Ernst & Young: “Social media can no longer be the purview of the summer intern, a small group in marketing, or outsourced to a PR agency. The ‘Social Enterprise’ is a concept that leverages the full scale of any company, to build trusted relationships that benefit each function, division, business unit, and geography.” Alan Lepofsky, Constellation Research: “Changing to ‘social’ just for the sake of it is a losing strategy. You need to have a plan that maps the right tools as solutions to specific problems. No one tool is going to solve everything.” Anthony Leaper, SAP: “By using the label ‘social enterprise’, are we in danger of focusing on it in isolation of the bigger picture, thus potentially diminishing its value? After all, social + nothing = 0. We can all be ‘Social’!” Join us for The Rise of the Social Enterprise: What’s Up?

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Biz Buzz with Game Changers, Presented by SAP

Archives Available on VoiceAmerica Business Channel

Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Join host Bonnie D. Graham as she invites you to take an additional coffee break with game-changers for our special series on today’s business and industry trends, on Biz Buzz with Game Changers.

Learn how you can become the savvy technology innovator who takes your company across the finish line as you look ahead to the next business and industry strategy.

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Bonnie D. Graham

Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”